What does the talk by Ariely (2008) say about how companies

What does the talk by Ariely (2008) say about how companies should design the selection and hiring process? Reference at least one of the examples that Ariely mentions (e.g., an illusion or human tendency in decision-making) to make a case for what we should avoid in the hiring process and what we should do differently.the link: http://www.ted.com/talks/dan_ariely_asks_are_we_in…length; at least 2 paragraphs